COLOUR PSYCHOLOGY & COLOUR EFFECT

EFFECTIVE COLOURS

Feel-good colours

Calming or exciting, motivating and stimulating – colours affect the body and soul, they trigger emotions and the atmosphere...whether on single walls, entire rooms or on the facade – everyone feels the effect of colours. Colours foster communication, support orientation, increase productivity or help with relaxation and regeneration. Colours can give structure to buildings, individualise them, integrate them optically into their surroundings or make them stand out. Colour supports the architecture and gives order and structure to the façade.

 

 

COLOUR EFFECT

Each colour has a different effect.

Just like everything else in nature, colours also have a function – they can stimulate, relax, increase concentration or contribute to orientation. Each colour has a different effect because each colour has its own wavelength and energy which are transferred to our bodies and influence our thinking, feelings and actions. As a result, blue has the effect of being cooling and calming, while yellow is cheerful and red is felt to be warming and stimulating. In colour therapy, the effects of colours are used in the form of colour baths, colour acupuncture or colour irradiation to achieve positive health effects.

 

Colour changes the light and, as a result, the atmosphere on the street or in interior spaces

A shaded, dreary facade appears friendly thanks to a bright and warm-coloured coat of paint. Interior spaces that do not receive direct sunshine (north) get a sunny atmosphere thanks to yellow paint.

 

Colour reflects your mood

Different colour moods and ambiences can be created in interior spaces through coloured walls. Shades of green combined with yellow create a spring atmosphere within a room (at the same time, bright green colours subjectively reduce our perception of how loud noises are, while the colour red makes us perceive noises as being louder than they actually are). A sunny yellow or orange makes the entrance area cheerful and inviting, blue in the bedroom ensures restful sleep, while green in those rooms where work is done is inspiring and refreshing.

 

Colour creates orientation

In residential areas and on roads, colours can be used to create connections, emphasise the individuality of buildings and make interesting visual foci possible. In interior spaces, the direction a person looks in is controlled and influenced by a strong colour on the wall. This makes colour an important orientation aid in public buildings, hospitals or schools.

Sunny atmosphere thanks to yellow walls
Sunny atmosphere thanks to yellow walls
green is refreshingly
green is refreshingly
distinctive through colour
distinctive through colour

COLOUR AFFECTS THE TEMPERATURE AND ATMOSPHERE OF A ROOM

Cool colours (blue, turquoise) give the impression of a cool room temperature. Warm colours (red, orange) give the impression of a warm room temperature.

warm atmosphere
warm atmosphere
cool room atmosphere
cool room atmosphere

The spatial effect of colours

In interior spaces, unfavourable room proportions can be moderated with the right colours. A long room can be shortened optically, for example, when the shorter walls at each end are painted in a strong colour. Bright and cool colours on the walls make a room appear larger and wider. Strong warm colours on the walls make the room seem smaller and narrower. The same applies in exterior areas. A house on a street puts itself in the optical forefront when it is painted in intensive warm colours (e.g. red). A house on a street retreats back in an optical sense when it is painted in a cool and light colour (light blue, light grey). 

Colour significance

Bright colours feel light – a light ceiling in a room appears airy and pleasant. Dark colours appear heavy – which is why the base of a house is usually dark, as it is the optical foundation for the building.

 

 

COLOURS CAN SEEM EITHER LOUD OR QUIET

Colours which seem to be loud are created using paints with strongly-saturated colours which have also been combined with black or white. Quiet colour combinations are weakly-saturated pastel shades.

quiet colour effect
quiet colour effect
loud colour effect
loud colour effect
TIPS FOR COLOUR DESIGN
Colour effect red
Red

Energetic red should only be used to emphasise certain things or spaces, so that it does not trigger aggression. One red wall is usually enough to feel its effect.



Colour effect yellow
Yellow

Yellow is beneficial for intellectual activity. A more active yellow is suitable for the dining room, home office or commercial spaces.




Colour effect green
Green

Light green is calming, harmonious and supports the healing process. Natural green is an ideal colour for children's rooms, waiting rooms or hallways. However, a green colour which contains an excessively high proportion of blue seems cold; garish, artificial shades of green seem unhealthy.

Colour effect blue
Blue

Calming blue is excellent for spa areas, bedrooms and relaxation rooms.






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